Real people, not actors.

So, there are a slew of commercials out there these days (mostly for trucks, but I've seen a few other products using the same approach). They start with the line "Real people, not actors".

My question is: Are there any actors here (or people who know actors), how do you react when you see that line?

Just curious .

I've also been waiting for the line "I'm not an actor, but I play one on TV" to show up in a commercial, but I haven't see that yet...

Real people, not actors.